Raised Price Targets From Major Firms
Bank of America analyst Omar Dessouky increased his target to $368 from $320, citing the $80 price as a model for industry pricing. BMO Capital's Brian Pitz moved his target to $285 from $280. TD Cowen analyst Doug Creutz maintained a Buy rating with a $284 target.
Additional forecasts include a $300 target from Drew Crum at B. Riley Securities and a reiterated $290 target from BTIG's Clark Lampen. These projections were compiled by Tipranks and come as the stock trades near $233 per share.
Stock Movement and Earlier Selloff

Take-Two shares have declined since preorders began, with a year-to-date drop of 7 percent and a 3 percent fall over the past year. The stock reached a 2025 high above $260 before falling to around $190 in February following Google's announcement of AI game tools.
Market observers viewed that February decline as overdone, noting that current AI tools lack the capability to produce games on the scale of GTA 6 or to meaningfully threaten Take-Two's position.
GTA 6 Launch Window and Editions
The game is scheduled to release November 19 on PlayStation 5 and Xbox Series X|S. Preorders are available in an $80 standard edition and a $100 ultimate edition, with no physical disc version offered at launch according to GameSpot.